About Parrot Analytics
Parrot Analytics is a global data analytics company that specializes in measuring audience demand for television content. Founded in 2013, the company leverages big data and machine learning to provide insights into the performance of TV shows and movies across various platforms. Parrot Analytics offers a suite of products that help media companies, studios, and streaming services understand viewer preferences and trends, enabling them to make informed decisions about content acquisition, production, and marketing. The company's proprietary Demand Expressions metric quantifies audience demand, allowing clients to benchmark their content against competitors and optimize their strategies. With a focus on innovation, Parrot Analytics continuously enhances its analytics capabilities to provide actionable insights that drive business growth in the entertainment industry.
Company facts
- Industry
- Data Analytics
- Sub-industries
- Media Analytics, Audience Measurement, Content Strategy, Market Research, Big Data
- Location
- Los Angeles, United States
- Employees
- 1–10
- Revenue (USD)
- <1M
Products and services
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