Tour Down Under

About Tour Down Under

The Tour Down Under is an annual cycling stage race held in South Australia, typically in January. It is the first event on the UCI World Tour calendar and attracts professional cyclists from around the world. The event not only showcases competitive cycling but also promotes tourism and local culture, featuring various community events and activities throughout the region. The race has grown significantly since its inception in 1999, becoming a key fixture in the international cycling calendar and contributing to the local economy through tourism and related activities.

Company facts

Industry

Sports

Sub-industries

Cycling, Event Management, Tourism, Sports Marketing, Community Engagement

Location

Auckland, New Zealand

Employees

1–10

Revenue (USD)

1–5M

Founded

1999

Products and services

• Annual Cycling Race
• Community Engagement Activities
• Tourism Promotion

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