Hichew

About Hichew

Hi-Chew is a popular brand of fruit-flavored chewy candy produced by the Japanese company Morinaga & Company. Launched in 1975, Hi-Chew has gained international recognition for its unique texture and wide variety of flavors, which include fruit, yogurt, and seasonal specialties. The candy is known for its long-lasting chew and is marketed as a more sophisticated alternative to traditional gummy candies. Hi-Chew has expanded its presence globally, particularly in the United States, where it has become a favorite among candy enthusiasts. The brand emphasizes quality ingredients and innovative flavors, appealing to a diverse audience of all ages.

Company facts

Industry

Food & Beverage

Sub-industries

Confectionery, Candy Manufacturing, Snack Foods, Fruit Snacks, Food Processing

Location

Tokyo, Japan

Employees

11–50

Revenue (USD)

1–5M

Founded

1975

Products and services

• Hi-Chew Fruit Chews
• Hi-Chew Yogurt Chews
• Hi-Chew Seasonal Flavors

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